Aaron Lambert
After completing high school, Aaron joined Penske Racing Shocks in 2000 as a damper technician. Since then, Aaron served in multiple management and technical rolls in the company and oversaw all major sales markets including Short Track, NASCAR, Sports Car, and IndyCar. He spearheaded the company’s successful return to the Late Model market as well as the new S-link shock dyno product line. In addition, Aaron handles all dealer relationships and has been a driving force behind Penske Racing Shocks’ long term in-house manufacturing strategy . Aaron was promoted to General Manager in 2019, a position he currently holds.
Articles By Aaron Lambert
Understanding and adjusting the suspension on your car or bike can seem like a daunting task. You might settle for a less ...
In the modern age, it's human nature to turn to Google when you're experiencing issues with, well, anything. When you're ...
The most successful drivers understand that knowing their car inside out gives them an edge over their competition.
Successful drivers know that once they’ve done all the work they can under the hood, their focus switches to getting the ...
What’s the difference between a car that wins a drag race and a car that doesn’t? You’re probably thinking speed and power, ...
The best way to win a drag race isn't to squeeze more power out of the engine. Sure it's part of the equation, but equally ...
Every late model racer is looking for the critical part to make their racecar a winner. Late model cars are some of the ...
Speed is king, right? Kind of. It’s certainly impressive to see a car take a long corner at breakneck speed, but what’s more ...
“I feel like I’m floating on air” is either a good or bad thing to say about a vehicle, depending on who you are. At the ...
What’s more important to you, speed or comfort? For most drivers, it’s somewhere in the middle. With the stock suspension, ...