Aaron Lambert
After completing high school, Aaron joined Penske Racing Shocks in 2000 as a damper technician. Since then, Aaron served in multiple management and technical rolls in the company and oversaw all major sales markets including Short Track, NASCAR, Sports Car, and IndyCar. He spearheaded the company’s successful return to the Late Model market as well as the new S-link shock dyno product line. In addition, Aaron handles all dealer relationships and has been a driving force behind Penske Racing Shocks’ long term in-house manufacturing strategy . Aaron was promoted to General Manager in 2019, a position he currently holds.
Articles By Aaron Lambert
When evaluating how racers can improve their overall performance, most drivers focus on their engines. The thinking is that ...
Struggling to understand what your shock dyno graph is telling you? Leveling up your performance means capitalizing on the ...
Knowledge without action is wasted. If you need proof, take a look at the sheer volume of available content in the ...
There are many different brands of racing shocks on the market these days, with prices all across the board. No one ...
Fine-tuning your drag racing car can take a lot of time, effort, and knowledge to perfect, and often the most obvious ...
Tuning a motorcycle's suspension is one of the most critical ways to get the most out of it. Not only will it make a more ...
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